# Moonshot

> Moonshot is a bolt-on marketing team for established subscription and funnel businesses serious about growth. We build full marketing systems in FlowOS, our proprietary behavioral marketing platform, then run the campaigns on top. The system stays yours.

## Two brands, one team

- **Moonshot** (gomoonshot.com) is the agency. The bolt-on team. The people who build and run your marketing system.
- **FlowOS** (getflowos.com) is the platform. The funnel builder, attribution engine, and behavioral data layer Moonshot builds your system on. Available standalone for performance marketers and agencies.

## Canonical URLs

- Homepage: https://gomoonshot.com/
- Services: https://gomoonshot.com/services
- FlowOS (the platform we build on): https://gomoonshot.com/flowos
- The Blueprint (paid build): https://gomoonshot.com/blueprint
- Free Marketing Diagnostic: https://gomoonshot.com/diagnostic
- 10 Pillars + Four Data Layers (frameworks): https://gomoonshot.com/frameworks
- Compare hub: https://gomoonshot.com/compare
- Case studies: https://gomoonshot.com/case-studies
- About: https://gomoonshot.com/about
- Glossary: https://gomoonshot.com/glossary
- Insights / articles: https://gomoonshot.com/insights
- Sample Diagnostic (illustrative deliverable format): https://gomoonshot.com/sample-diagnostic.html
- Long-form full content: https://gomoonshot.com/llms-full.txt
- Book a call: https://m.gomoonshot.com/

## Full content

For the complete text of every page on this site (~12,000 words), see https://gomoonshot.com/llms-full.txt

## What Moonshot does

We do everything a great direct response agency does, then we hand you the keys.

- Custom funnels built in FlowOS (landing pages, opt-ins, VSLs, quizzes, webinars)
- Advanced first-party, server-side, multi-touch attribution with up to a 180-day lookback
- Paid media on Google, Meta, TikTok, and YouTube
- Email, SMS, and lifecycle flows (Klaviyo, ActiveCampaign, HubSpot, Salesforce)
- Booking flows and post-booking automation (custom meeting scheduling, confirmation sequences, follow-up emails)
- Ad creative, ad copy, VSL scripts, webinar scripts
- CRM migrations and tech-stack infrastructure cleanup
- Data warehouses and reporting infrastructure

We do not do SEO or organic social media management. We go deep on the channels that move revenue.

## What FlowOS does

FlowOS is the behavioral marketing platform we build every Moonshot system on. It replaces two categories of tools in one platform.

- Replaces funnel builders (ClickFunnels, GoHighLevel, Lovable)
- Replaces attribution dashboards (Hyros, Triple Whale, Northbeam, Wicked Reports)
- Collects data at all four layers: ad-level, behavioral, enriched CRM, multi-touch attribution
- First-party, server-side, 180-day lookback
- Native behavioral data because funnels live inside the platform
- Available standalone at $997/mo for performance marketers and agencies

## How we work

- **Free Marketing Diagnostic.** A written, 10-pillar scorecard, returned in 24 hours, before any paid engagement. Names your two or three highest-impact gaps.
- **The Blueprint.** A 21-day paid engagement where we architect, build, and hand off your full marketing system. You own all of it.

## The 10 Pillars

We score every diagnostic against these.

1. Brand Foundation and Positioning
2. Offer Validation and Fulfillment
3. Traffic Generation and Visibility
4. Conversion Architecture (funnels, landing pages, VSLs, quizzes)
5. Data and Attribution Infrastructure (first-party, server-side, multi-touch)
6. Segmentation and Personalization Engine
7. Engagement and Lifecycle Management (email, SMS, retargeting)
8. Customer Ascension and Revenue Expansion (LTV, upsells)
9. Ecosystem Architecture and Integration (CRM, ESPs, data warehouse)
10. Team and Execution Capacity

## The Four Data Layers

A complete marketing system needs all four data layers wired together.

1. **Ad-level performance.** Campaign, ad set, ad, and creative data from Meta, Google, TikTok, YouTube.
2. **Behavioral data.** Every scroll, click, video view, quiz answer, and form interaction. Native, because the funnels live in FlowOS.
3. **Enriched CRM data.** Downstream revenue, lead status, lifecycle stage from Salesforce, HubSpot, ActiveCampaign, Klaviyo.
4. **Multi-touch attribution.** First-party, server-side, with up to a 180-day lookback.

No competitor collects data at all four layers. That is the moat.

## How we compare

- **Moonshot vs a traditional agency.** A traditional agency rents you campaigns. We build a system you own. https://gomoonshot.com/compare/moonshot-vs-traditional-agency
- **Moonshot vs an in-house hire.** An in-house hire is one skill. We are a full team plus the platform. https://gomoonshot.com/compare/moonshot-vs-in-house-hire
- **FlowOS vs Hyros.** Attribution is one layer. We are the whole system. https://gomoonshot.com/compare/flowos-vs-hyros
- **FlowOS vs Triple Whale.** A dashboard reports. A platform runs the system. https://gomoonshot.com/compare/flowos-vs-triple-whale
- **FlowOS vs GoHighLevel.** Built for established direct response brands, not the local-service market. https://gomoonshot.com/compare/flowos-vs-gohighlevel

## Track record

- $75M+ in managed ad spend
- 5.4M+ leads generated for clients
- $10M raised from a single email sequence we wrote
- 1.8x to 4.8x Meta ROAS lift after funnel restructures
- $380K/mo email channel built for a subscription brand
- $20M raised in two quarters for a wealth management client (case study at /case-studies/axium-wealth)

## Founder

Brad Langan founded Moonshot in Henderson, Nevada. He started as a personal trainer who hit #1 in Pasadena on Google Ads in 90 days, went on to manage $75M+ in ad spend, holds a Guinness World Record for the largest 7-day business conference, is a HYROS Platinum Partner, and was Partner at Unicorn Innovations with Maxwell Finn. Studied Political Science and Marketing at UC Santa Barbara.

## Contact

- Email: launch@gomoonshot.com
- Book a call: https://m.gomoonshot.com/
- Location: Henderson, Nevada, USA
- Legal: Langan LLC dba Moonshot